The November issue of the Red Bulletin, Red Bull’s aptly titled magazine, hit newsstands last week and features NBA All-Star and Boston Celtics point guard Rajon Rondo. For all the fans unable to secure a personally signed copy from Rajon in downtown Boston over the weekend, we have good news … you still have two more weeks to win one on Twitter thanks to @RedBullBOS, @RajonRondo, and Activ8Social!
Enter the promotion below by tweeting out a message and you will have a chance to win one of 15 remaining autographed Red Bulletin copies over the next few weeks. Each day until November 2, Red Bull’s Boston Twitter account will announce one lucky winner.
For those who are unfamiliar, Rajon Rondo joined the Red Bull athlete family immediately prior to leading the Boston Celtics to the 2010 NBA Finals. Back in June 2010, CNBC’s Darren Rovell noted that Red Bull stole “one of the hottest names” from the likes of Gatorade and Vitaminwater. It wasn’t long after that Activ8Social activated Red Bull’s sponsorship through the #LooseBall scavenger hunt that took place in Boston.
The Red Bulletin is published in ten countries and just recently launched in the U.S. this past summer, covering the latest news from the World of Red Bull with a focus is on sport, people, art and culture. The magazine — and concurrent iPad app — are targeted at the very same 18- to 34-year-olds who rely on the brand’s product to “give them wings”.
The November issue explores the flashy point guard’s fashion sense on and off the court and details his recent trip to Alcatraz. That’s right… The Rock! Rajon learned how to play basketball on the hard courts, with an emphasis on the “hard” — rough-and-tumble streetball, where style counts as much as deadly efficiency on offense.
Rondo was at Alcatraz to host the annual Red Bull King of the Rock international streetball tournament that showcases this style of play. After months of qualifiers around the world, the 64 remaining players faced off in one-on-one elimination rounds on Alcatraz. Rondo attended the final again this year, and for the first time, it will be televised on October 22 on CBS at 1:30 p.m. EST.
Check out the November issue of the Red Bulletin magazine to find out more about Rajon and his unique world. To read the magazine on your iPad, download the Red Bulletin iPad app in the Apple app store.
Let us know what you think about the issue and good luck in the Tweetstakes!