With summer rapidly approaching, kids getting out of school, and vacation plans finally coming together, you're going to want the easiest, and least stressful, summer possible. While some families may have a perfect system for nailing their summer vacation, most of us are not The Brady Bunch. (more...)

The second round of the Masters begins today in what has been an extremely captivating tournament thus far. While it's hard not get intrigued while watching 14 year old wonder kid Tianlang Guan golf with people four times his age or while thinking about the possibility of Tiger Woods pulling on another green jacket, this year’s, the Masters is also interesting in how it has presented the tournament to viewers.     (more...)

With spring finally here, it's time to snap out of that winter hibernation coma and get back in the gym. For most people, shedding that extra winter "warmth weight" is easier said than done. Marathoning Game of Thrones on the couch is a much more enticing option for most than hitting the treadmill to run a 5k. (more...)

You know you can check in to locations on Facebook, Foursquare and Yelp, but did you know you could check in to your favorite television show? Using apps like Zeebox, Viggle and GetGlue on your iPhone, iPad, iPod Touch, or Android you can and for some, you can get rewarded for doing so. These rewards can come in the form of Zeetags, stickers, or even gift certificates. All of these apps are free and all available for your iPad, iPhone and Android. We break down some of our favorite TV apps just for you. (more...)

Last year many predicted the rise of second screen, but few foresaw how much it would dominate the social media landscape. The biggest social media moments of 2012 coincided with live televised events (Super Bowl, Grammys, VMAs), proving that second screen was no passing fad. In 2013, sports brands and teams will find new and more powerful ways to reach fans and consumers through second screen capabilities. (more...)

[typography font="Lobster" size="26"][dropcap]T[/dropcap][/typography]     he year was 2003: I was a sleepy 7^th grader who had never heard of apps, iPhones, or Thuuz. I loved Monday Night Football and spent every Tuesday talking with my friends about the craziness of the NFL. It was three years after Y2K; Priest Holmes was dominating in Kansas City, Brett Favre was still a member of the Green Bay Packers and Aaron Rodgers was a California Golden Bear.   (more...)

[typography font="Lobster" size="26"][dropcap]W[/dropcap][/typography] hether it's the playground basketball court or the baseball field in a public park, every great athlete started their career in their local neighborhood. Tampa Bay Rays' third baseman Evan Longoria described his Little League experience:

I started playing when I was 4 years old. I played with a great group of friends, guys that I'm actually still friends now. It was an enjoyable time.

In a new cause marketing campaign, Red Bull is teaming up with Longoria to raise money for local Little League baseball fields. For each home run and RBI Longoria makes, Red Bull will donate $1,000 and $500, respectively, to improve two of the city’s most-used baseball facilities, Belmont Heights Little League Park and the Cross Bayou Little League Complex. This is the third cause marketing campaign from Red Bull, which previously ran New York's Got Wings and Boston's Got Wings. For New York's Got Wings, Red Bull donated money to the New York City Parks & Recreation Department's summer camp programs based on the number of goals made by the New York Red Bulls. Similarly Boston's Got Wings, Rajon Rondo's steals provided money to restore Boston basketball courts. Find out more about the campaign at www.redbullusa.com/tampasgotwings. You can also follow Longoria on Twitter.