The Washington Capitals recently announced the launch of a comprehensive social loyalty program that will reward fans for engaging with the team via social media and at the Verizon Center. The free #CapsPowerPlay program is the first of its kind in the National Hockey League and offers Caps fans the chance to win exclusive team prizes and experiences through a variety of social actions including checking into games on Foursquare, using team hashtags on Twitter and Instagram, and sharing Caps content on Facebook.
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