Activ8Social

It’s Valentine’s Day, and we’re back with our 13th edition of Monday’s Social Mashup. This week we review stats behind Foursquare’s Super Bowl initiatives, AOL’s purchase of the Huffington Post, a potential acquisition battle over Twitter, and a new site called Hashable. In last week’s Social Mashup we reported Foursquare’s experimentation during Super Bowl XLV with promoted venues and badge redemption codes.

What a game last night! Wow! Our sincere condolences go out to all you Steeltown fans but then again six Lombardi trophies isn’t so bad either. As we do every week here at Activ8Social, we cover the top social media stories in sports and entertainment including the controversial Groupon vs. LivingSocial Super Bowl ad wars, Foursquare’s Super Bowl check-in, free Facebook on Gogo flights in February, Kia’s Australian Open campaign, and MySpace’s not-so-surprising for sale sign. And of course, don’t forget to vote on whether Barbie should take Ken back!

Two weeks ago, the world’s leading geo-location service, Foursquare, posted a brief update on their company blog about their 2010 year over year growth. It’s pretty impressive for sure. Of course, the fantastically visual infographic they provided which is shown below does not address every metric of growth like unqiue visitors and active accounts, but hey, who are we to argue with 3,400% growth in total users in one calendar year?

Combing through the information provided by Foursquare’s infographic, there are some real interesting facts and milestones from 2010—the so called “year of the check-in”. Read more for our assessment of Foursquare’s year!

“LOOSE BALL!!!”…

Activ8Social is proud to announce the launch of “#LooseBall” – an experiential social media scavenger hunt featuring Boston Celtics All-Star point guard, Rajon Rondo. Red Bull, one of Rondo’s sponsors, will be providing contest prizes, which include 18 basketballs and t-shirts autographed by Rondo (in honor of the Celtic’s run for a record 18th NBA Title) as well as a pair of tickets to Game 4 of the 2010 NBA Finals for one lucky winner.