Odds are if you’re responsible for the digital marketing or social media strategy of an athlete, celebrity, team, league, or company, you will be considering how best to leverage Facebook’s relatively new Social Plugins on an official website or blog.

If you meet this profile, you may find yourself asking “what features does Facebook now provide for my website, how easy is it to implement, and what does all mean”?  For an in depth look into the last question, check out our blog post from last month on the f8 conference.  For part one and part two, we’ve gone ahead and compiled a quick overview that should shed a little light on the basics.

In the second installment of our “Facebook Fan Page Tips” series, we showed you the basic steps for setting up your new Facebook Page such as uploading the most effective profile picture, adding information, and hooking your page up to Faceobok Mobile for the ability to update on the move.

One of the most attractive benefits of the Facebook Platform for building your digital brand equity is the massive global audience and the potential to reach new fans/consumers.  For this reason, it makes a lot of sense for you (whether a personal brand or corporate brand) to syndicate your blog to your Facebook Page where people have opted-in to join your niche conversation.  This way, every time you post new information that your fans/consumers may be interested in reading, the conversation is brought directly to them.

In the first installment of our “Facebook Fan Page Tips” series, we showed you how to create a new Page. Now I will walk you through steps to help set up your Page before publishing it to the world.

In this post, I will be focusing on the basic settings, but keep in mind that these seemingly simple instructions are absolutely critical to the success of your Page. Remember you have to crawl before you can walk, and we’ll have you sprinting like Usain Bolt in no time. Click for more to read a step-by-step breakdown of the process.