Posts Tagged ‘ESPN

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The most clicked stories from this week's #Sports includes why traditional photographers should be concerned, which brands scored social slam dunks during March Madness, an interview with the Brooklyn Nets digital chief, WWE's social media smackdown and why MLB's big bet on mobile apps paid off on Opening Day. (more...)

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MarchMadness2011Logo2It's March Madness time! Naturally your pen and paper have been ready to fill out your bracket for weeks now. But it’s 2013 and pen and paper are so old world.  Mobile and social has changed the way we follow the games. Put down the pen, pick up your smart phone (or tablet) and get prepared for the most social and interactive March Madness yet. (more...)

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[typography font="Lobster" size="26"][dropcap]T[/dropcap][/typography]    he most clicked stories from this week's #Sports include: why augmented reality works with sports fans, Kobe Bryant's Facebook campaign, Mike Wallace's first interview on Facebook and Twitter ruling college sports. For these stories and more, read below and subscribe to #Sports. 1. 3 Reasons Why Augmented Reality Works with Sports Fans Augmented Reality is one of the hot new technologies in mobile marketing and it’s starting to appear on the sports fan landscape.  AR is often poorly deployed, largely misunderstood and consequently under-utilized as a powerful fan engagement platform... 2. Kobe Bryant’s Incredible Facebook Campaign ...In the past two months, Kobe’s official Facebook fan page has racked up more than 13.5 million new likes. He had about 316,000 likes in early July... 3. 10 Sports Twitter Accounts With a Shocking Number of Fake Followers Twitter has become one of the most powerful tools available for athletes, sports teams and leagues to connect with fans, improve their marketability and shape public perception. A single tweet sent out to millions of followers can become an instant viral hit or offer unprecedented access to the rarified air of pro sports. But how much online influence do teams and athletes really have, and how many of those followers are actually bogus accounts?... 4. ESPN Who? iPhone and Facebook Nab NFL Star’s First Interview ...But Wallace’s first interview of the 2012 season didn’t go toESPN or the hometown Pittsburgh Post-Gazette newspaper. It didn’t air on the news or land on any of a number of high-profile Steelers or NFL blogs. No, Wallace’s first interview after rejoining the squad was an iPhone video Q-and-A (embedded above) with teammate James Harrison, which Harrison posted to his Facebook Timeline on Tuesday morning... 5. Social Media: Twitter Ruling College Sports College football coaches might not be the most obvious target demographic for social media, but many are embracing -- or at least accepting -- what has become an inescapable reality insports culture... Other articles that you may enjoy:

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