The most clicked stories from this week's #Sports includes tips on how to have successful sports social media, the Washington Capitals' social loyalty program, lessons learned from NASCAR's Daytona 500, Apple passbook's integration into MLB stadiums, and Heinekins new location based mobile app for soccer fans. (more...)
What is the only thing that could be more exciting than this year's Grammy Awards? An infographic about the Grammy Awards, of course! Before we see them rock the red carpet, we wanted to see how the biggest names in music size up against each other in terms of their social reach. (more...)
It's no secret that social media excites us. But when it comes to Google Plus (G+), we are still trying to wrap our heads around all the fuss. Anyone who's anyone has an account but the question is who is actually active? We don't blame you, some of our profiles are collecting dust, too. It would seem as if all of the action is happening on Facebook, Twitter, Instagram, YouTube, Pinterest, and, most recently, Vine.
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As a brand new addition to the Merriam-Webster dictionary in 2012, a meme is defined as "an idea, behavior, style, or usage that spreads from person to person within a culture." And spread they have! Memes defined our 2012 and inspired us to take action with Kony 2012, break out in dance to Gangnam Style, and just laugh at Binders Full of Women.[typography font="Lobster" size="26"][dropcap]T[/dropcap][/typography] his week's #SoMash is here with the top stories from last week, including Twitter's new embeddable timelines, how University of Oregon uses Pinterest, and the top NFL team YouTube Channels. Twitter Offers Embeddable Timeline Widgets In the last few months Twitter has dropped a few bombs on developers with new guidelines restricting what they can and cannot do with Twitter's API. Last week Twitter came out with a new feature that makes it easier for publishers to embed a timeline of tweets. The widget is both customizable and interactive.
These new tools are built specifically for the web: they load fast, scale with your traffic as your audience grows, update in real-time, and work great in modern, legacy, and mobile browsers.Want to embed your own timeline? Find out how easy it is here.
Oregon Pinning Female Ducks
The University of Oregon has started using Pinterst as a way to engage their female fan base. Known for their dominant #4 ranked football program, the majority of Oregon’s social media interactions have been males who can’t get enough Duck Football. This is no big surprise coming from the first school with a Social Media Command Center simply known as “The Quack Cave.” Recently they’ve been experimenting with ways to get their female audience more involved. When Mashable broke down Pinterest they discovered that 68.2% of users were women, as evident by Oregon’s “Just Ducky” board. Users have pinned wedding cakes, heels, nails and even a picture of game day eye shadow; showing creative new ways for fans to show they’re addicted to quack.
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- Arsenal Release Match Day Programme on the iPad
- How a Low-Ranked Tennis Player Used Twitter to Raise Her Profile
- UPS Introduces "Team Performance Index" for College Football
